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Connecting Sociology and YOU!

Chapter 2: Sociological Inquiry

Sociology Perspective 

Notes: 2.1.1: Explain the importance of sequencing and addressing all steps of the scientific method

Auguste Comte-  developed the concept of sociology based on the methods used in the physical sciences

scientific methodthe process a sociologist uses to develop and test theories

peer reviewa process by which research is evaluated by a group of experts in the specific subject area

hypothesis, an educated guess about a relationship between two or more situations, events, or factors 

independent variablea factor that causes a change in another variable

dependent variablea factor that is changed by another variable, are identified

validitythe extent that the study measures what it claims to measure

operational definitiona clear, concise, and observable measure of the variable

reliability, the extent to which a study yields the same result in repeated studies

representative samplea subset of the population whose characteristics accurately reflect those of the larger population from which it is drawn.

Institutional Review Board (IRB), a committee that reviews research proposals to protect the rights and welfare of human participants in research

informed consenta signed statement by participants indicating full knowledge of the risks involved, and acknowledgment of the procedures to withdraw from the study at any time willingly, from everyone participating in the study

Anonymityconcealing the identities of participants within the research project

 confidentialityguarding who has the right of access to the data provided by the participants, are two basic ways to shield the participants from harm

Social Structures

2.21. Describe the advantages and disadvantages of the quantitative methods

Secondary Analysis

Advantages

– Existing data is plentiful and study can be conducted

Disadvantages 

– Available data may not fit research questions

Surveys

Advantages 

– Cost-effective and convenient 

Disadvantages

– Inflexible design and potential low response rate

Experiments

Advantages

– More control over design and stronger validity and reliability

Disadvantages

– Inability to generalize data

Longitudinal Studies 

Advantages

– Provides broad and detailed data

Disadvantage

– Expensive and requires a multi-year commitment

2.2.2: Summarize the advantages and disadvantages of the qualitative methods

In-depth Interviews

Advantages

– Ability to explore different angles and levels

Disadvantages

Focuses on individuals and transcribing field notes can be time-consuming

Participant Observation

Unrestricting access to observe social behavior

Disadvantages

Difficult to document details and can potentially be unethical

Focus Groups

Advantages

Ease of implementation and quick results

Disadvantages

Groupthink can occur and moderators can skew the results

Content Analysis

Advantages

Does not involve human subjects and cost-effective

Disadvantages

Researchers must “read between the lines”

Hawthorne effectthe tendency of people to change their behavior when they know they are being watched

 verstehen (vûrst e hen), an empathetic approach to understanding human behavior